Resources

Scott Heiser+

Client Questionnaire

1309209451_folder_document HeiserHsoue folder documentThe Client Questionnaire form allows us to collect detailed information about your website design project.  As you will see, the form is rather extensive, and in most cases, you will not have all of the information readily available to answer many of the questions.  So, I am also providing the form in paper format so that you may print it out and collect all the information you will need to answer the questions.  I will leave it up to you as to whether you want to email me a copy of your completed paper form or fill out the form online using the information on the printed form.

HeiserHouse Client Questionnaire


 

Business Profile Worksheet

HeiserHsoue folder documentOnline marketing is a bit different than offline marketing in the sense that it can be very targeted at little or no cost.  In other words, people who are interested in your products and services will find you online because they are specifically searching for what you have to offer using keyword phrases.  You want your message found wherever a potential customer might search for those keyword phrases:

  • Major search engines such as Google, Yahoo! and Bing
  • Portal websites such as AOL
  • Business directories such as YellowPages, Yext and Manta

Or, they are searching with their mobile phone/computer.  Or, they are in their car using a GPS navigation system.  You just never know when, how or where someone is searching for you.  The only thing you can be assured of is that they are searching and you need to make it as simple as possible for them to find you.

90% of Businesses Are Not Found

If you do not submit a uniform public business profile across all search mediums, the information that people do find about your business could be incomplete, incorrect, or nonexistent.  Over 90% of businesses are not found on one or more of the local search and map websites because they have not submitted a uniform business profile.  If you want your business message to be found, regardless of where the customer might be searching, you need to submit a public business profile on all search mediums.

The business profile form we are asking you to complete answers all of the key questions asked by more than 120 local business search directories. By answering every question on the form, you are guaranteed to be 100% ready to submit your information to these local business search directories.

Business Profile Worksheet



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